Revenue Academy
This course is aimed at anyone wanting to learn more about the basics of revenue management, or someone who hopes to move into revenue management in the future.
Delivered as a two-day course, content will include topics such as:
- Review the purpose of Revenue Management and its history
- Identify the 3 key Market measurements
- Define Market Share and “Fair Market Share”
- Competitor SWAT in action
- Market Positioning & Weighting
- Overbooking
Once completed you will then work with a mentor to initiate a revenue generating idea for your venue/ central support, sharing the results prior to a graduation dinner.
Successful candidates are then invited to attend the next level of Revenue Management training, designed for people who want to follow a revenue manager career path.